When it comes to selling, nothing rings more true than the well known saying by Benjamin Franklin – “Time is money”. In order to be a successful salesperson, you need to manage your time efficiently. However time management skills don’t necessarily come naturally but are more of an art that needs to be learned and perfected.
Sales reps need to carefully manage their time so they can maximize engagement with prospects and drive deals towards closing. By having some tried and true time management skills at your disposal, you can juggle your tasks with ease and take the steps needed to complete successful sales.

Top Tips to improve your time management skills:

1. Prioritize
Learn how to properly prioritize your tasks so you can focus on the most important ones. Marking tasks from as high, low, urgent helps you quickly see which steps need to be taken first. You can also mark your tasks by time period so you know which need to get done today, this week, this month, or this quarter. Prioritizing your tasks can make a large to-do list more organized and less daunting.
2. Dont multi task
Many people mistakenly think that multitasking is more productive. But studies show that the opposite is true. Researchers have found that switching between tasks slows you down and can reduce productivity by as much as 40%. So if you are working on a task and another one comes up, resist the temptation to multitask and just add it to your list to work on at a different time.
3. Schedule sprints
Many people work more efficiently in spurts or sprints. Set up a routine where you work hard for an amount of time and then a set resting time. This helps avoid working hard non stop, which can be draining and cause more harm than good. Try out special time management techniques like the Pomodoro Technique to make better use of your precious time.
4. Organize tasks in CRM
For many of us, the first thing we do when faced with is new task is to write it down. Jotting it down on a post it, notebook, or to do list app can quickly turn a large amount of tasks into a disorganized mess.
Using a  CRM  to centralize your tasks is the best way to make sure you keep track of and complete your tasks. In a CRM you can relate tasks to specific deals, prioritize, and get notified of your tasks so you don’t waste time and miss out on important sales opportunities.
5. Mimic past successes
You don’t need to start anew with every lead that comes your way. Utilize your past successes and losses to see what works and what doesn’t. Review your successes and try to apply them to your current sales opportunities. This can help you save time deciding what decisions are best taken next.
6. Email the smart way
While emails are a very effective tool in sales, they can easily become a drain and a burden. Having to send heaps of unique emails to your prospects can take up a lot of your time and energy. By preparing email templates, or canned responses, you’ll have ready made responses to your clients’ most frequent requests. Once prepared, you can just select the relevant template and reply instantly.
Plus, using a CRM with email integration makes sending emails even faster. You don’t need to switch apps as you can reply directly from your CRM system.

Follow these tips to sharpen your time management skills so you can utilize your time more efficiently. Cross your tasks off your list faster and focus more on selling.


Written by

Cookie Solomon

I am a devoted writer and marketing specialist with a passion for anything related to sales and customer experience.

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